diff options
Diffstat (limited to 'google/ads/googleads/v1/enums/bidding_strategy_type.proto')
-rw-r--r-- | google/ads/googleads/v1/enums/bidding_strategy_type.proto | 104 |
1 files changed, 0 insertions, 104 deletions
diff --git a/google/ads/googleads/v1/enums/bidding_strategy_type.proto b/google/ads/googleads/v1/enums/bidding_strategy_type.proto deleted file mode 100644 index 43a91d657..000000000 --- a/google/ads/googleads/v1/enums/bidding_strategy_type.proto +++ /dev/null @@ -1,104 +0,0 @@ -// Copyright 2019 Google LLC. -// -// Licensed under the Apache License, Version 2.0 (the "License"); -// you may not use this file except in compliance with the License. -// You may obtain a copy of the License at -// -// http://www.apache.org/licenses/LICENSE-2.0 -// -// Unless required by applicable law or agreed to in writing, software -// distributed under the License is distributed on an "AS IS" BASIS, -// WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied. -// See the License for the specific language governing permissions and -// limitations under the License. -// - -syntax = "proto3"; - -package google.ads.googleads.v1.enums; - -import "google/api/annotations.proto"; - -option csharp_namespace = "Google.Ads.GoogleAds.V1.Enums"; -option go_package = "google.golang.org/genproto/googleapis/ads/googleads/v1/enums;enums"; -option java_multiple_files = true; -option java_outer_classname = "BiddingStrategyTypeProto"; -option java_package = "com.google.ads.googleads.v1.enums"; -option objc_class_prefix = "GAA"; -option php_namespace = "Google\\Ads\\GoogleAds\\V1\\Enums"; -option ruby_package = "Google::Ads::GoogleAds::V1::Enums"; -// Proto file describing bidding schemes. - -// Container for enum describing possible bidding strategy types. -message BiddingStrategyTypeEnum { - // Enum describing possible bidding strategy types. - enum BiddingStrategyType { - // Not specified. - UNSPECIFIED = 0; - - // Used for return value only. Represents value unknown in this version. - UNKNOWN = 1; - - // Enhanced CPC is a bidding strategy that raises bids for clicks - // that seem more likely to lead to a conversion and lowers - // them for clicks where they seem less likely. - ENHANCED_CPC = 2; - - // Manual click based bidding where user pays per click. - MANUAL_CPC = 3; - - // Manual impression based bidding - // where user pays per thousand impressions. - MANUAL_CPM = 4; - - // A bidding strategy that pays a configurable amount per video view. - MANUAL_CPV = 13; - - // A bidding strategy that automatically maximizes number of conversions - // given a daily budget. - MAXIMIZE_CONVERSIONS = 10; - - // An automated bidding strategy that automatically sets bids to maximize - // revenue while spending your budget. - MAXIMIZE_CONVERSION_VALUE = 11; - - // Page-One Promoted bidding scheme, which sets max cpc bids to - // target impressions on page one or page one promoted slots on google.com. - PAGE_ONE_PROMOTED = 5; - - // Percent Cpc is bidding strategy where bids are a fraction of the - // advertised price for some good or service. - PERCENT_CPC = 12; - - // Target CPA is an automated bid strategy that sets bids - // to help get as many conversions as possible - // at the target cost-per-acquisition (CPA) you set. - TARGET_CPA = 6; - - // Target CPM is an automated bid strategy that sets bids to help get - // as many impressions as possible at the target cost per one thousand - // impressions (CPM) you set. - TARGET_CPM = 14; - - // An automated bidding strategy that sets bids so that a certain percentage - // of search ads are shown at the top of the first page (or other targeted - // location). - TARGET_IMPRESSION_SHARE = 15; - - // Target Outrank Share is an automated bidding strategy that sets bids - // based on the target fraction of auctions where the advertiser - // should outrank a specific competitor. - TARGET_OUTRANK_SHARE = 7; - - // Target ROAS is an automated bidding strategy - // that helps you maximize revenue while averaging - // a specific target Return On Average Spend (ROAS). - TARGET_ROAS = 8; - - // Target Spend is an automated bid strategy that sets your bids - // to help get as many clicks as possible within your budget. - TARGET_SPEND = 9; - } - - -} |