aboutsummaryrefslogtreecommitdiff
path: root/google/ads/googleads/v0/enums/ad_serving_optimization_status.proto
blob: 2067a11d2e4bfd69f9602b9206987371699835c4 (plain)
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
53
54
55
56
// Copyright 2018 Google LLC
//
// Licensed under the Apache License, Version 2.0 (the "License");
// you may not use this file except in compliance with the License.
// You may obtain a copy of the License at
//
//     http://www.apache.org/licenses/LICENSE-2.0
//
// Unless required by applicable law or agreed to in writing, software
// distributed under the License is distributed on an "AS IS" BASIS,
// WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or
// implied. See the License for the specific language governing
// permissions and limitations under the License.


// Proto file describing ad serving statuses.
syntax = "proto3";

package google.ads.googleads.v0.enums;

option java_package = "com.google.ads.googleads.v0.enums";
option java_outer_classname = "AdServingOptimizationStatusProto";
option java_multiple_files = true;

// Objective-C prefix. Google Ads API.
option objc_class_prefix = "GAA";
option csharp_namespace = "Google.Ads.GoogleAds.V0.Enums";
option php_namespace = "Google\\Ads\\GoogleAds\\V0\\Enums";
option php_metadata_namespace = "Google\\Ads\\GoogleAds\\V0\\Enums";

// Possible ad serving statuses of a campaign.
message AdServingOptimizationStatusEnum {

  // Enum describing possible serving statuses.
  enum AdServingOptimizationStatus {
    // No value has been specified.
    UNSPECIFIED = 0;
    // The received value is not known in this version.
    //
    // This is a response-only value.
    UNKNOWN = 1;
    // Ad serving is optimized based on CTR for the campaign.
    OPTIMIZE = 2;
    // Ad serving is optimized based on CTR * Conversion for the campaign. If
    // the campaign is not in the conversion optimizer bidding strategy, it will
    // default to OPTIMIZED.
    CONVERSION_OPTIMIZE = 3;
    // Ads are rotated evenly for 90 days, then optimized for clicks.
    ROTATE = 4;
    // Show lower performing ads more evenly with higher performing ads, and do
    // not optimize.
    ROTATE_INDEFINITELY = 5;
    // Ad serving optimization status is not available.
    UNAVAILABLE = 6;
  }
}